What is Net Promoter Score?
Net Promoter Score is defined as: Customer willingness to recommend the brand to others on a -100 to +100 scale. A leading indicator of organic growth and brand health.
What data source is used to measure Net Promoter Score?
Net Promoter Score is typically measured using data from a Survey Platform. This system of record provides the transactional and operational data required to calculate and monitor this metric accurately and in real time.
Typical Data SourceSurvey Platform
Which industries track Net Promoter Score?
Net Promoter Score is a key performance indicator used across the following sectors:
How does Firehawk Analytics measure Net Promoter Score?
Firehawk Analytics connects directly to your Survey Platform and delivers a live Net Promoter Score dashboard. Configuration is completed within 48 hours — no data analyst required on your team.