What is Average Order Value?
Average Order Value is defined as: Mean dollar value per transaction. Increasing AOV through upselling and bundling is often cheaper than acquiring new customers.
What data source is used to measure Average Order Value?
Average Order Value is typically measured using data from a POS / Ecommerce Platform. This system of record provides the transactional and operational data required to calculate and monitor this metric accurately and in real time.
Typical Data SourcePOS / Ecommerce Platform
Which industries track Average Order Value?
Average Order Value is a key performance indicator used across the following sectors:
How does Firehawk Analytics measure Average Order Value?
Firehawk Analytics connects directly to your POS / Ecommerce Platform and delivers a live Average Order Value dashboard. Configuration is completed within 48 hours — no data analyst required on your team.