The stats that matter, pushed to you on a schedule you set — pulled directly from your live Insights Engine. With one click back to the full dashboard.
How it works
Mail Outs run from the same pipeline powering your dashboard — no separate setup, no duplicate data sources.
Mail Outs read directly from the same data pipeline that powers your Insights Engine dashboard. No separate configuration, no duplicate data sources — it's always current.
Choose when it fires. Scheduled delivery — daily, weekly, monthly — or trigger-based, for example when a metric crosses a threshold or a financial period closes.
A clean, formatted digest with the exact stats you configured — plus a direct link back to your live dashboard for the full picture. No login required to read the summary.
Delivery options
Schedule at a fixed time, or fire on a trigger. Either way, it runs without you.
Morning digest or end-of-day wrap. Ideal for utilisation, bookings, and daily revenue.
Monday morning or Friday close. Best for P&L, pipeline, and weekly marketing performance.
End-of-month reporting. P&L, cashflow, and KPI comparison against prior month and budget.
Fire when a metric crosses a value — revenue drops below target, utilisation under 80%, debtors above 45 days.
Any day, any time. Configure the schedule that fits your business rhythm exactly.
Triggered when a financial period closes. Automated end-of-month or end-of-quarter reporting packs.
Example reports
Common Mail Outs configured by Firehawk members. Each one runs automatically — no manual export, no admin.
Every Monday morning: revenue, gross margin, and net profit for the prior week — compared to the same week last year and your budget.
Weekly · Monday 8amEach morning at 7am: yesterday's utilisation rate by location. Flag anyone under target before the day begins.
Daily · 7amFirst business day of each month: opening cash, collections, outflows, and closing position — compared to forecast.
Monthly · 1st of monthEnd of each week: spend, clicks, conversions, and ROAS by channel — with a comparison to last week and your CPA target.
Weekly · Friday 5pmWhen average debtor days exceed your configured threshold, an alert fires immediately with the current outstanding position.
Trigger-basedEnd-of-quarter summary with revenue, margin, pipeline, and market context — delivered automatically before the board meeting.
Quarterly · Custom dateMail Outs are included with every Insights Engine tier. Start with Firehawk Lite and have your first automated report configured in minutes.
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