What is Return Merchandise Authorisation Rate?
Return Merchandise Authorisation Rate is defined as: Percentage of units sold that are returned as defective. A quality and customer satisfaction indicator with direct cost implications.
What data source is used to measure Return Merchandise Authorisation Rate?
Return Merchandise Authorisation Rate is typically measured using data from a ERP / CRM. This system of record provides the transactional and operational data required to calculate and monitor this metric accurately and in real time.
Typical Data SourceERP / CRM
Which industries track Return Merchandise Authorisation Rate?
Return Merchandise Authorisation Rate is a key performance indicator used across the following sectors:
How does Firehawk Analytics measure Return Merchandise Authorisation Rate?
Firehawk Analytics connects directly to your ERP / CRM and delivers a live Return Merchandise Authorisation Rate dashboard. Configuration is completed within 48 hours — no data analyst required on your team.